Jamaica
Remote
Contractor
I acted as a One-person Marketing Team implementing and executing a Digital Marketing strategy that established a solid online presence for the company. Tasks performed include: Copywriting, SEO, Design (Graphics, Website), PPC Ads, Social media.
Project Objective
To establish a solid online presence for the company as one of the top Accounting Firms in Jamaica. Establish a brand that not only proports as a solution provider, but a brand that understands the target audience’s problems and needs.
The company’s online presence was a mere Instagram account with sparse posting. The company needed a solid presence on other social media channels as well as in search engines. It also needed branding that exudes professionalism through enticing imagery and copy that connects emotionally with the target audience.
Accomplishments
- Website received 2,400 new users and approximately 3,000 Sessions in the first two months after launch.
- Ranked 19 keywords in TOP 10 (7 1st and 13 TOP 3) in Google Jamaica
- Ranked 13 keywords (6 in TOP 3) in the TOP 10 in Google Maps.
- Ranked 12 keywords in TOP 10 (2 1st and 7 TOP 3) in Bing Jamaica.
- Increased Engagement (Content Interactions) on Instagram by 4,400% in two months.
- Increased the Accounts Reached on Instagram by 8,100% in two months.
- Increased the Accounts Engaged on Instagram by 1,250% in two months.
- Increased Profile Visits on Instagram by 251% in two months.
Work
Keyword Rankings
Graphic Design
Web Design/Development
KCP Accounting Keyword Rankings OVERVIEWfor Google Jamaica (SEMRush)
KCP Accounting Keyword Rankings OVERVIEWfor Bing Jamaica (SEMRush)
KCP Accounting Keyword Rankings COMPETITOR ANALYSIS for Google Jamaica (SEMRush)
KCP Accounting Keyword Rankings COMPETITOR ANALYSIS for Bing Jamaica (SEMRush)
Affordable accounting services in Jamaica KEYWORD RANKING (Google Jamaica Search)
Accounting services for Small Business KEYWORD RANKING (Google Jamaica Search)
Bookkeeping Services in Jamaica KEYWORD RANKING (Google Jamaica Search)
Affordable accounting services KEYWORD RANKING (Google Jamaica Search)
Tax and Accounting services KEYWORD RANKING (Google Search)
Accounting companies in Jamaica KEYWORD RANKING (Google Search)
Tax and Accounting for small business KEYWORD RANKING (Google Jamaica Search)
Business accounting services KEYWORD RANKING (Google Jamaica Search)
Accounting firm in Kingston Jamaica KEYWORD RANKING (Google Jamaica Search)
Best bookkeeping for small businesses in Jamaica KEYWORD RANKING (Google Jamaica Search)
Top Accounting firms in Jamaica KEYWORD RANKING (Google Jamaica Search)
Project Review
Managing Director
KCP Accounting
We highly recommend Jermaine to anyone who is in need of an all-around digital marketer. We were particularly impressed with his high level of professionalism, organization, strategic approach, and communication. He effectively established a strong online presence for us, helping us increase our leads and putting our business in a position to grow.
The consistent brand image and messaging that he developed across our online platforms and marketing materials represents our business very well. From the professional and user-friendly website to the personable social media content, we are very satisfied with the high-quality output he gave us.a.
Other Projects
Need Real Results for your Marketing Project? Or want to build your brand with Content that Moves the Needle? Get in touch with me.
Location
Kingston, Jamaica